Corporate Support: Sponsorship Opportunities
The Kennedy Center offers a wide range of programs for corporate sponsorship, including season sponsorships, shorter festivals or individual productions. Opportunities are available starting at a variety of giving levels, and the Kennedy Center staff will gladly work with you to tailor a sponsorship package to your specific needs.
The Kennedy Center Theater Season is one of the cornerstones of the Center’s mainstage programming, and sponsorship provides an affiliation with an impressive series of dramatic and musical theater blockbusters, new works, and international presentations.
Comprising a wide variety of theatrical genres and audiences to match, the Kennedy Center Theater Season provides significant, year-round sponsorship possibilities.
Nowhere is the Kennedy Center’s commitment to artistic excellence more evident than in its ballet programming. The Center is the world’s leading presenter of ballet, and holds a unique position as the destination venue for ballet lovers who wish to experience the highest level and broadest range of national and international ballet.
Sponsorship of the Ballet Season provides year-round prominent visibility, including an affiliation with the immensely popular and widely attended Nutcracker during the Holiday season.
The Kennedy Center’s Contemporary Dance Season presents audiences with a broad range of artistic perspectives, from masters of the genre to the art form’s newest voices. Dance presentations feature an array of groundbreaking ensembles that have shaped the national and international scene of modern dance.
Sponsorship of the Dance Season provides visibility for a seven month season as well as access to a targeted segment of consumers with diverse cultural interests.
Signature sounds. Spellbinding performances. The myriad forms of jazz reign supreme at the Kennedy Center. Featuring top jazz artists from around the world—preeminent superstars and up-and-coming sensations—the KC Jazz Club will ring true with the strains of America’s greatest artistic invention.
Jazz sponsorship provides access to a sophisticated audience through the center’s many innovative series, and includes unique branding opportunities in the KC Jazz club venue.
The Kennedy Center’s extensive education initiatives reach 11 million people annually, and encompass local, national and international programs that reach a diverse constituency—from youth and families to educators, playwrights and arts administrators. Programs include performances, audience development, community partnerships, training programs, residencies, accessibility programs, and professional networks.
Education sponsorship offers corporations national visibility and access to diverse constituents, resulting in a broad impact of sponsorship dollars that truly make a difference.
VSA arts, an affiliate organization of the Kennedy Center, is an international nonprofit organization founded in 1974 by Ambassador Jean Kennedy Smith to promote a society where people with disabilities can learn through, participate in, and enjoy the arts. Currently five million people participate in VSA arts programs through a network of affiliates in the United States and in over 60 countries.
Sponsorship of VSA arts provides companies with high visibility opportunities and a partnership with a successful and unique international program.
Spotlighting various cultures through the presentation of international arts festivals is one of the Kennedy Center’s most significant roles. In the past, the Center has produced numerous festivals including celebrations of Australia, Germany, the Caribbean, Israel, Africa, and most recently, the unprecedented Festival of China. In addition, the Center has celebrated American artists and art forms with high-profile festivals paying tribute to Stephen Sondheim, Tennessee Williams, Jazz and Country Music.
Festival sponsorship offers corporations intense exposure to specialized market segments and inclusion in high-visibility marketing and exclusive access to festival events.
The Kennedy Center and world-renowned ballerina Suzanne Farrell have partnered in the creation of The Suzanne
Farrell Ballet with the aim to preserve the style, the technique, and the masterworks of America's most celebrated choreographer, George Balanchine. This accomplished company, which has attracted international attention, presents annual performances at the Center in addition to national and international touring performances.
Sponsorship of The Suzanne Farrell Ballet provides companies with broad visibility and an affiliation with high artistic quality and a legendary name
With an outstanding array of black-tie galas and other unique awards programs and special events throughout the year, the Kennedy Center offers unparalleled opportunities for client entertaining and networking. Let us create a customized special event package tailored to your hospitality goals, featuring spectacular events such as the Annual Gala, the NSO Season Opening Ball, the Mark Twain Prize for American Humor, and many other events.
Find out more about sponsorship opportunities for the National Symphony Orchestra.
Washington National Opera, one of America's premier opera institutions, is the Kennedy Center's affiliated opera company. Since its founding in 1956, WNO has strived to present the best that the art form has to offer. Its commitment extends not only to the "precision and power" (Opera Now) of its main stage productions, but also to its dedication to broaden the public's understanding of opera, and to cultivate the next generation of opera stars and supporters.
WNO sponsorships offer companies unique visibility, client entertainment, and a distinguished audience of new and long-standing opera aficionados.